Frugi
Can't find what you need?
We highly recommend using the filter or search bar at the top of the collection.
Better for baby's delicate skin
Babies have delicate skin, especially premature babies because their dermis - which is the last layer of skin - is not completely formed. Organic cotton is gentle and kinder to a baby's skin.
There is less of a chance of baby developing skin conditions such as eczema, dermatitis and skin allergies. It is mould resistant and antimicrobial too.
Better quality and longer lasting
Because the fibres have not been damaged by chemicals during production, the quality of the cotton is superior. Therefore, clothing made from organic cotton should last longer than those made of conventional cotton.
Better for the planet
For environmentally conscious shoppers there's no doubt that choosing to buy organic cotton clothing is better for the world. Organic cotton farming is less polluting, uses less energy and water, and the health of workers is also not compromised.
So why do we sell non-organic cotton clothing too?
Many of our products are organic, but you do pay a premium for premium products. So to offer a range of value priced items too, we also sell a lot of standard cotton clothing, with no complaints.
It really is down to how sensitive baby's skin is, personal preference, and budget.
Buying clothing for a baby in a hospital NICU/SCBU?
Get advice
Buying a gift?
See our Gift Buyer's Guide.
Writing a card?
What to write in a card for a premature baby. Get tips
Standard, 2-4 days
FREE over £40+ or £2.99
Priority, 1-2 days
£3.99
Next Day by 1pm
£6.99 or FREE for orders £120+
Not home?
UK delivery is by Royal Mail and it's easy to arrange redelivery or collection from a local post office if required.
From £8.95.
Full delivery details
Gift-wrap: Wrapped in tissue, wrapping paper or a gift bag. Details
Card with message: We have lots of cards to choose from and can handwrite a message for you. Details
We highly recommend using the filter or search bar at the top of the collection.
